Jason Robert Keef clutches a baby doll, contorting his face into a series of expressions: shock, then excitement and finally bemusement. He pauses for a second before grinning widely into the camera ...

Unboxing videos are all the rage — and so are the toys that inspired them. Toys like L.O.L. Surprise! dolls or Ryan's World Super Surprise Safe are likely to top many kids' holiday wish lists this ...

Ava's most popular video, which has been viewed 8.6m times, shows her unboxing a toy Barbie house from Argos Children around the world are currently trying to decide which toys to put on their ...

The brightly manicured hands hover over the box of toys as the disembodied female voice describes in a sing-song tone how she is opening the packaging and then examining its contents. Guitar music ...

Seven-year-old Noemi and 8-year-old Solana sat in front of a computer screen in their dining room in Roxbury — transfixed by a pair of hands opening toy eggs in a YouTube video. The video didn't show ...

The global social media phenomenon of toy unboxing is causing concern for parents and other child welfare advocates. Now new research recommends regulation to address it. New research examining the ...

Your support goes further this holiday season. When you buy an annual membership or give a one-time contribution, we’ll give a membership to someone who can’t afford access. It’s a simple way for you ...

Disney is hosting an 18-hour marathon Star Wars toy unboxing. Toys tied in to the forthcoming release of Star Wars: The Force Awakens, the latest instalment of the science-fiction juggernaut, are ...

Children around the world are currently trying to decide which toys to put on their Christmas list. Some browse catalogues for inspiration or look in toy shops and watch TV adverts, while others are ...