Here's a lovely bit of irony for you: Adblock Plus, which is by far the most popular add-on for Firefox and Chrome, is actually increasing the amount of memory used by your web browser, rather than ...
A year ago, the rise of ad blockers put the online advertising ecosystem into an existential crisis. But not only did the ‘adpocalypse’ never materialize, many of the same stakeholders who were on the ...
The German software company eyeo GmbH, which owns Adblock Plus (ABP) and created the Acceptable Ads whitelisting program, will launch its first programmatic technology for reaching ad-blocking ...
In part two of this series on the state of ad blockers, I take a look at a new product from a well-known company whose earlier product has been available for nearly a decade: Adblock Plus (ABP).
“The publisher hopes to get ABP on a technicality. The claim is that ABP changes the programming code of websites in order to block inventory, and that this is illegal and infringes publisher ...