Welcome to the first installment of a new series, “The Industry Ahead,” in which our faculty share the latest trends in hiring across a variety of career fields. First up, we’re chatting all things ...

Who makes up a marketing team? Think it’s a group of professionals with years of training in writing and design – a group you’d like to join, if only you had your marketing degree? So, while there are ...

How are content marketing roles changing? Which skills and degrees are employers looking for? Are salaries increasing? To find out, researchers at Semrush examined 8,000 content marketing job listings ...

APU’s strength in marketing education lies in its integration of cutting-edge digital marketing tools and platforms into its ...

Taligence, an executive search firm specializing in senior marketing hires, has partnered once again with Aspen Technology Labs, a global leader in labor market intelligence, to release the Q1 2026 U.

The new 2025 Career Outlook: Content and Marketing Professionals research from the Content Marketing Institute explores how AI's disruptive impact, "phantom" jobs, return-to-office mandates, and other ...

Veronica Beagle is the managing editor for Education at Forbes Advisor. She completed her master’s in English at the University of Hawai‘i at Mānoa. Before coming to Forbes Advisor she worked on ...

The B2B marketing career path may seem well-trodden, but achieving success in this industry isn't necessarily as straightforward as it first appears. So what is it that the most successful marketers ...

Tension: We’re lured by the glamorous surface of advertising but discover the reality isn’t as shiny as it seems. Noise: Popular media oversimplifies the ad world—either depicting it as soulless ...

Seldom a week goes by without one of the global advertising groups announcing a new merger or that they're seeking efficiencies by making job cuts. Combined with the threat of AI, it's safe to say ...

The marketing discipline is one filled with options. There are hundreds of colleges with great business programs that offer marketing degrees. Within marketing, there are a whole variety of roads you ...

You have big ambitions that fuel big dreams. Let us help you level up your professional presence with our wide-ranging career development options. From our nationally renowned Business Externship ...