The Amazon Fire TV interface and mobile app will get a dedicated hub for a more powerful Alexa+ this November.

The new Rufus AI assistant will be accessed through the search bar in Amazon’s mobile app. (Amazon Images) Amazon is integrating an AI assistant called Rufus into its mobile shopping app. The new ...

For many bibliophiles around the world, Kindle eBooks have replaced paper books as their go-to reading format, and it's easy to understand why — a Kindle lets them carry an almost limitless number of ...

Last year, Amazon CEO Andy Jassy said that every business division at the company was experimenting with AI. Today, Amazon has announced its most ambitious AI product yet: a chatbot named Rufus to ...

We may receive a commission on purchases made from links. To date, Amazon is probably one of the most popular online shopping platforms, and for good reason. People who regularly browse the app and ...