American Eagle Outfitters has made a bold, divisive bet on its “sultry” Sydney Sweeney ads — but only after its commitment to the “body positivity” movement started to falter, experts told The Post. A ...

American Eagle Outfitters (AEO) stock outlook: why it’s rated Hold amid margin pressure, ad-driven gains, and Aerie growth.

Sydney Sweeney has issued her first public comments on the controversy surrounding her American Eagle campaign, and the reaction online has once again placed her at the center of a culture war ...

American Eagle stock soared nearly 40% Thursday after the clothing chain credited a risqué Sydney Sweeney ad campaign with supercharging sales — even as the spots sparked outrage online and in ...

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President Trump endorsed American Eagle Outfitters' new Sydney Sweeney ad campaign this morning. The president also tried to turn the campaign political, which may alienate some voters -- and shoppers ...

American Eagle beat Wall Street's expectations on the top and bottom lines for its fiscal third quarter. The apparel company, which recently partnered with Sydney Sweeney and Travis Kelce, is ...

American Eagle's Q2 earnings beat expectations, driven by the successful Sydney Sweeney denim campaign, which brought in new customers and boosted sales. Aerie remains the company's main growth engine ...

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Shares of American Eagle surged 23% on Monday after President Donald Trump complimented the retailer's marketing campaign with actress Sydney Sweeney. The retailer partnered with the "Euphoria" star ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. American Eagle's "Sydney Sweeney Has Great Jeans" campaign, ...

The second quarter ended nine days after the ad was released, leaving little time to see the full impact of the campaign. By Hannah Ziegler In an earnings call this week, American Eagle executives ...