Steve Jobs gave Tim Cook advice that guided him
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The late Steve Jobs spent decades scaling Apple into the $4 trillion tech behemoth it is today. Even during turbulent times, he said, “the only thing that kept me going was that I loved what I did.”
Apple’s corner office has been a seat from which executives like Steve Jobs changed how we interact with technology.
At a time when Apple was teetering on the edge of collapse, a surprising move from its biggest rival altered the course of the company’s future. The r.