In January 2026, Austria Tourism partnered with Vienna agency Wien Nord Serviceplan to launch the NON-DISCLOSURE AUSTRIA campaign. The idea asks travelers to sign a symbolic non-disclosure agreement ...

The Austrian Tourist Office hopes to reach U.S. travel agents with a new campaign focusing on 250 of the country's activities, diversions, meals, landmarks and hidden gems, such as a rooftop terrace ...

It’s been declared the most beautiful village in the world; it’s a UNESCO World Heritage Site; and it is said to have inspired the setting for Disney’s blockbuster Frozen. Welcome to Hallstatt, ...

Austria Tourism has unveiled a new campaign via Wien Nord Serviceplan, asking visitors to sign a tongue-in-cheek non-disclosure agreement before getting access to the country’s lesser-known winter ...

If you or one of your clients is searching for a European destination that is a teeny-tiny bit less touristed yet still filled with all the magic of Europe, then it's time to start thinking about ...

Annual figures by Statistik Austria show Aussies accounted for 185,000 arrivals and 504,000 overnights in Austria in 2025.

Austria is tackling overtourism by becoming the first country to ask tourists to sign a non-disclosure agreement (NDA). The initiative, ‘Non-Disclosure Austria,’ asks visitors to keep quiet about ...

Austria’s tourism sector posted steady growth in 2025, driven by strong international demand, particularly from Central and Eastern Europe (CEE) and long-haul markets. According to the Austrian ...