Even if you’re not a student, back-to-school shopping is one way to embrace the incoming colder mornings and early sunsets. This season, WSJ. Magazine’s fashion team is swapping backpacks for sleek ...

US retail sales showed surprising strength during the back-to-school season – a sign that Trump’s tariffs haven’t yet cowed shoppers as the Federal Reserve weighs a decision on cutting rates.

After one of the biggest annual retail seasons, back-to-school shopping, Target’s foot traffic still has yet to bounce back. According to new data by Placer.ai, the retailer experienced one of its ...

Today’s back-to-school shopping season cuts across product lines, sales channels and regions, stretching operations and planning to the limit. What was once a predictable cycle now shifts year to year ...