It was on Feb. 19 of that year that someone came up with the idea to put a small "prize" in each box as a promotion — and sales boomed. Previously, prizes or coupons were only included in random boxes ...

It’s the seventh inning, “Take Me Out to the Ballgame” just echoed through the park and you’ve decided, because you’re hungry or maybe just a sucker for good marketing, that nothing goes better with a ...