Hello, my name is Deanna Murray. And I'm a marketing and branding specialist who helps businesses realize their true potential by making sure their brands come to life. Do logos attract customers?

A logo is a symbol, word or combination of the two that businesses use as visual representations of what they do. Logos are a major part of business branding strategies, as they're used to communicate ...

The right logo says everything without saying a word. It connotes feelings of honor, trust, pride, excellence and integrity. It conveys a series of virtues and a set of values without pages of copy ...

Logos are odd things – they’re almost never the reason consumers choose a product, but almost always key to identifying a company or product. Consumer relationships with logos can be a lot like their ...

Opinions expressed by Entrepreneur contributors are their own. Last week Google unveiled its redesigned, mobile-friendly logo, which updates the font from a crisp, sharply defined san serif wordmark, ...

Opinions expressed by Entrepreneur contributors are their own. Do you realize just how important your company logo is? It appears on everything from your letterhead to your website, reaching customers ...