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Why Nabisco Renamed Fig Newtons To Just 'Newtons'
In 2012, Nabisco — now part of Mondelēz International — removed the "fig" from Fig Newtons, rebranding them simply as Newtons. The decision was intentional, part of a broader effort to refresh the ...
WASHINGTON – It looks like Nabisco is taking the philosophy of “truth in advertising” to heart. Since there are no figs in many Fig Newtons, they will no longer be called Fig Newtons. The new name for ...
Add Yahoo as a preferred source to see more of our stories on Google. Plate with three Newtons - Photo_chaz/Getty Images Soft, chewy, and sweet, Fig Newtons -- as most of us still call them despite ...
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