Carlos Netto is Co-founder and CEO of Matera, a software company he founded over 30 years ago in Brazil. The sun beat down on the cobblestone streets of Monte Verde, Brazil, as I wandered, parched and ...

Every Black Friday and Cyber Monday, millions of shoppers unknowingly become test subjects in retail's largest behavioral experiment. Under the pressure of flash sales and ticking countdown timers, ...

If you happened to be in or around Paris for the 2024 Summer Olympics, then you got the opportunity to see the French capital transformed into a bustling metropolis filled with supreme athletes, world ...

What BFCM teaches us about QR Codes and the future of shopper engagement Every Black Friday and Cyber Monday, millions of shoppers unknowingly become test subjects in retail's largest behavioral ...