Years before it became associated with an algorithm-driven playlist on streaming services, hyperpop was an unruly and nebulous internet subculture driven by independent musicians obsessed with pop ...
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In 2014, music fans and critics began paying close attention to a mysterious group of artists who’d started releasing tracks online. They were part of PC Music, a loose electronic-music collective ...
The Hyperpop Evolution: The origins of hyperpop, as is the case with every other genre, are tough to nail down. It’s generally accepted that it was born in the UK, sometime during the 2010s. But the ...
From SOPHIE, Charli XCX and Dorian Electra to 100 gecs, food house and osquinn, get to know the 15 records that define hyperpop. One of the biggest misconceptions about hyperpop is that it’s new. Sure ...
"Being music," in the all-encompassing sense, seems to be the aspiration of the genre 100 gecs has come to represent: hyperpop. Since the 2010s, that name has been a controversial catch-all for a ...
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