Wow, 2025 was quite a year for advertising, wasn’t it? It felt like brands were really trying new things, pushing boundaries, ...

Discover Best Buy Ads' award-winning commerce media strategy, innovative ad experiences, and impressive results for ...

OpenAI, the company behind ChatGPT, announced in April 2024 that it was testing sponsored content integrations in its business-focused offerings. Other startups in the AI industry are also designing ...

NEW YORK--(BUSINESS WIRE)--Innovid (NYSE:CTV), an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, ...

YouTube's pitch for TV advertising budgets is paying off. New research shows agencies are increasingly including YouTube in their connected TV ad budgets. Ad buyers need to weigh YouTube's reach with ...