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Max officially changes name back to HBO Max

Warner Bros. Discovery has completed its about-face regarding the name of its marquee streaming service. There are big changes coming to Warner Bros. Discovery. Soon, the company will become two ...
Forbes

HBO Max Name Returns After Rebranding To Max

Streaming service Max has reverted back to its original name, HBO Max, effective on July 9. The HBO Max name is back. I’m confused. And I bet you are also. Launched in May 2020, HBO Max did what any ...
The Washington Post

Max will become HBO Max (again)

Max, the app formerly known as HBO Max, is getting a new name this summer: HBO Max. Sound familiar? It should. HBO Max was the original name for the streaming service when it launched in May 2020. In ...
The Hollywood Reporter

Max’s HBO Rebrand Is Live

The company announced the name change in May, and officially flipped the switch July 9. By Alex Weprin Senior Editor The name change, first announced onstage at WBD’s upfront presentation back in May, ...
MacRumors

HBO Max Name Returns After Two Years as Max

Warner Bros. Discovery has completed its reversal from Max back to HBO Max today, marking the end of a widely criticized two-year experiment. The streaming service's website and mobile apps now ...
The Hollywood Reporter

Warners Reverses Course: Changes Max’s Name Back to HBO Max

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but better content." By James Hibberd Writer-at-Large Originally, the service ...