Opinion

85% of kids are still using social media despite ban. But we need a new measure to judge its success

Six months on from Australia’s under-16s social media ban taking effect, the early verdict from headlines and children themselves has been blunt: it isn’t working. A new study published today in the ...
B2B Marketing Magazine

SMEs measure social success by views

Small to medium-sized enterprises (SMEs) in the US mainly measure their social media success by the amount of views they generate, according to research from Clutch. Views was the most commonly cited ...
Forbes

Social Media Myths: Falsehoods About Career Success To Reframe

Scroll through social media and you’ll find endless advice about what it takes to “make it” today. From always-on hustle culture and viral hyper-visibility to overnight success, these narratives can ...
Investopedia

Social Media Marketing (SMM): What It Is, How It Works, Pros and Cons

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...