After receiving thousands of social media comments, mentions and requests for the return of the iconic cereal shape, Trix is officially announcing the return of the 90s favorite -- Classic Trix Fruity ...

A rabbit from Texas is the new face of Trix cereal. General Mills announced that a Houston-based bunny named Cinnabun will appear on the new release of Trix cereal boxes. The tiny fur ball beat out ...

General Mills was ahead of the curve when the company announced it was taking artificial colors out of some cereals a decade ago. Just two years after that announcement, in 2017, the artificially dyed ...