Veteran advertising executive Louis Carr has been elevated to president of Paramount’s BET channel. “For nearly four decades, ...
John Halley, president of Paramount Advertising, is leaving the company after a 17-year run. His departure, which was ...
John Halley, who was named to lead Paramount’s advertising sales efforts in 2022 following the company’s merger with former ...
Paramount ad sales chief John Halley is exiting the company after 17 years, a person with knowledge of the situation ...
There aren’t many rules when it comes to selling commercials, but among traditional media companies, one has long been honored: Before the new head of a sales division comes to work, the predecessor ...
People don’t really gather around water coolers anymore. But that doesn’t mean streaming and live events can’t still create water cooler moments like there once were for broadcast audiences watching ...
Is there a side deal or not? David Ellison, chairman and CEO of the newly merged Paramount Skydance, declined to directly say whether the company’s new owners have an agreement with President Donald ...
Paramount Advertising's new “Streaming Fixed Units” beg deeper questions you might want to know the answers to. The new advertising innovation gives brands top-level advertising placement -- the “A” ...
John Halley will move into an advisory role in March after the media company made Jay Askinasi Chief Revenue Officer in ...
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