This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. The best company slogans are catchy, succinct, and ...

A new study from Bayes Business School (formerly Cass), the University of Missouri and the University of Arizona has uncovered the word properties that make slogans effective, as the researchers found ...

Kentucky Fried Chicken is pressing pause on its popular slogan "Finger lickin' good" during the fight against COVID-19. The fast food chain said the 64-year-old slogan doesn't quite fit in the current ...

An analysis of the slogans and taglines of the 2024 Top 100 gives us valuable insights into today's market and the image and value these companies want to project, writes marketing expert Joyce Bosc.

The New England Patriots are gearing up for their wild-card playoff matchup against the Los Angeles Chargers. And ahead of this big game, the Pats decided to take a page out of the Boston Celtics‘ ...

When David Bolduc, owner of the Boulder Book Store on the Pearl Street Mall, decided last year that he wanted to promote local shopping, he imported a slogan from Austin, Texas, which has had a ...

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. Effective company slogans possess an artful blend of ...