Years before it became associated with an algorithm-driven playlist on streaming services, hyperpop was an unruly and nebulous internet subculture driven by independent musicians obsessed with pop ...
"Being music," in the all-encompassing sense, seems to be the aspiration of the genre 100 gecs has come to represent: hyperpop. Since the 2010s, that name has been a controversial catch-all for a ...
The Hyperpop Evolution: The origins of hyperpop, as is the case with every other genre, are tough to nail down. It’s generally accepted that it was born in the UK, sometime during the 2010s. But the ...
In 2014, music fans and critics began paying close attention to a mysterious group of artists who’d started releasing tracks online. They were part of PC Music, a loose electronic-music collective ...
Around halfway through filming for a September episode of “Strawberry Man” — one of China’s hottest new music talent shows — the judging panel was confronted by something completely new. An ...