Rimmel London is joining the likes of CoverGirl, Garnier, Charlotte Tilbury, and The Body Shop as a 100 percent cruelty free beauty brand. Now, each and every Rimmel London product — from nail ...

NEW YORK — Rimmel is giving retailers the royal treatment. To herald Rimmel London’s 10th year of distribution in the U.S., the color brand is launching its largest number of new items ever. There are ...

Add Yahoo as a preferred source to see more of our stories on Google. Circa five years ago, after discovering the glassy finish of lip oil, I vowed never to reach for a gloss again – they're sticky, ...

LONDON--(BUSINESS WIRE)--Today, the generation-defying beauty brand Rimmel London announces its new brand positioning, evolving to a beauty innovator that champions the consumer with authenticity, ...

Rimmel reported that 150 million images are deleted every year from social media due to cyber beauty bullying, and this needs to stop. The beauty brand launched its new campaign I Will Not Be Deleted, ...

Check out the exact products that Katy Perry's makeup artist used to give her a British beauty look at the GRAMMY Awards last night. You might imagine Katy Perry's makeup bag is strictly designer, but ...

Coty cosmetics brand Rimmel launched a new initiative called #IWillNotBeDeleted that is aimed at combatting beauty cyberbullying, which occurs when someone is bullied about their appearance via ...