Shapewear—undergarments that compress women's bodies to make them look slimmer—has long been viewed as a category that pushes unrealistic standards of beauty. DTC start-ups like Shapermint are trying ...

NEW YORK--(BUSINESS WIRE)--Shapermint, the world’s largest shapewear marketplace, today announces its nationwide campaign “Feel Like the Masterpiece You Are.” Through its new campaign, Shapermint ...

Wear these shaping shorts under skirts and dresses for a smooth and sleek look that actually feels comfortable. There are four colors combinations to choose from with sizes ranging from small to 4XL.

Elevating my wardrobe is at the top of my to-do list for 2025. I've curated Pinterest boards inspired by sophisticated ensembles and stocked up on quality pieces to achieve the looks. The only thing ...

Shapermint, a brand deeply devoted to body confidence, wants women to take a 30-day course to feel better about themselves. Via its app, the shapewear brand is introducing the BodCon Confidence series ...

Take a scroll through your social media feeds, and you’ll encounter countless picture-perfect selfies, flawless makeup looks and size small body types. Social media has evolved from a place to ...

For all-in-one ease, this tummy control bodysuit by Shaperx can be worn on its own or discreetly under an outfit. It holds ...

With award season kicking off this weekend, celebrity red carpet looks will soon be inspiring statement-making fashion and special occasion glow-ups for winter galas, formal weddings and early-spring ...

Each stage of life brings its own wisdom, perspective, and natural changes. For women over 45, those changes often come alongside shifting hormones, evolving priorities, body changes, and fuller ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Everyone knows that word-of-mouth marketing is the most ...