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Blumenthal encourages her single patients to use personal ads, among other dating methods, and in group therapy sessions she even has patients read their ads aloud and receive feedback from the group.

Francesca Beauman’s “Matrimony, Inc.” is a lively history of America’s commercialized hunt for romance, from the quaint personals in 18th-century gazettes to the crude come-ons of the ...

Singles in Ads: Yearning, Pathetic, or Not Even There If you want to sell to singles, don’t insult them Posted September 13, 2009 ...