In 2009, Swedish furniture retailer IKEA changed its typographic logo from Futura to Verdana. “I thought that something had gone terribly wrong, but when I Twittered about it, people at their ad ...

As design journalists, we like to think we understand the power of fonts. Typography is an essential pillar of design, one with the power to elicit strong subconscious responses from the reader. But ...

Logos are notoriously difficult (and costly) to design, yet they’re mission critical for any business. Instead of using graphics, try a typographic approach instead. Typographic logos, like the ones ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Gizmodo may earn an affiliate commission. Reading time 4 minutes The ...

Love Billy! is far from the only such company going retro when it comes to the crucial task of choosing a font. A slew of buzzy startups–including Glossier‘s extra-saturated Glossier Play, home-goods ...

If you’ve got a startup or a small business you’re probably acutely aware of how graphic design plays a role in building your company. Similarly you probably know how expensive it can be to hire out ...

Share on Facebook (Opens in new window) Share on X (Opens in new window) Copy this page's address to your clipboard Looking for ways to add visual punch to a letterform, logotype, headline, word ...

Uber hailed itself a new logo, and it's, well, very Uber. The company unveiled its new branding Wednesday and the ...

Airline Qantas has revealed a new logo for just the fifth time in the company’s history, moving on from the 2007 iteration of the design created by Hans Hulsboch. The tweaked logo is also accompanied ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...