Adidas, London Marathon
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Kenya’s Sabastian Sawe became the first person to complete a marathon in under two hours during an official race Sunday at the London Marathon, crossing the finish line in 1 hour, 59 minutes and 30 seconds.
In the high-stakes battle for running dominance, the three stripes just got a big boost.
Sabastian Sawe ran the first sub-two-hour marathon in history. Here's the shoe he wore to do it—and when you can order it.
The London Marathon is a win for Adidas' performance sector. "Humanity just got faster," Adidas wrote in an ad on Sunday for its Adizero Pro Evo 3.
Marathon record broken as three stars beat previous time with two running in ‘magic’ Adidas trainers
Record breaker Sabastian Sawe will be laughing all the way to the bank as he created marathon history in his new $850 super shoes.
London Marathon 2026 saw records broken, but one pair of shoes stood up among the pairs worn by the elites this year: the Adidas Adizero Adios Pro Evo 3.