E.l.f., Garage Beer and Texas Pete executives dig into the concerns and opportunities around a resurgent trend in long-form ...

Powerade today, April 23, launched its FIFA World Cup 2026 campaign, per details shared with Marketing Dive. The brand ...

Advertisers will be able to launch Reddit campaigns directly through Orange Apron Media’s self-service portal as part of an ...

The Realmakers Community program offers creators commissions and a chance to be featured across Aerie social channels and ...

Vicki Felker discusses launching the CPG giant’s first at-home condiment brand, where AI is boosting efficiency and bigger ...

CMO Joel Yashinsky explains how a tie-up with “The Mandalorian and Grogu” builds on efforts that have looked to make the ...

The campaign developed with BarkleyOKRP is part of a larger expansion plan that includes more food options and revamped store ...

The shift toward AI is not just about producing ads faster, it’s about giving creative capability to everyone, writes ...

Omnicom, Publicis and WPP are among the agencies that are standardizing on the new CX Enterprise platform to co-develop ...

The pizza giant is adding merchandise drops, digital games and experiential rewards to boost consumer engagement.

Social commanded the largest share of the digital ad market last year at 40% while more brands and agencies institutionalized ...

New research commissioned by the platform analyzes how Pin ads drive shopping activity across multiple regions and products.