Google’s product data push goes beyond Shopping ads. Learn why feed optimization now matters for AI search, free listings, ...

Stanford's 2026 AI Index covers 400+ pages of data. Here's what search professionals should take from the adoption numbers, ...

An Ahrefs analysis of 1.4 million ChatGPT prompts found that pages from a dedicated Reddit source were rarely cited in ...

Auto-generated creative isn’t a question of right or wrong, but of risk tolerance, brand constraints, and readiness to test ...

Google replaces Dynamic Search Ads with AI Max. Learn what’s changing, when migrations begin, and what advertisers should do ...

IAB's annual report shows search ad growth fell while social media and digital video posted stronger year-over-year gains.

Google's John Mueller explains the nine scenarios in which one URL is selected as the canonical instead of another.

Skills turn one-off Gemini prompts into saved, repeatable workflows. Skills run across multiple open tabs, letting you apply the same prompt to different pages. Google is also launching a library of ...

Slobodan Manic says AI is no longer waiting for us to come to it. It's coming to us. And websites are nowhere near ready.

Universal Analytics is being sunset, and everyone is rushing to migrate from UA to Google Analytics 4 (GA4). In this guide, we’ll help you migrate your custom events and walk you through how to set up ...

A Google Search Console glitch triggered a message to site owners implying that impressions have only now started being ...