While the marketing industry has increasingly moved to a project work model for ad agencies, there is still nothing that ...

At the new ad agency Ability Machine in Nashville, creatives have access to a full suite of tools ranging from podcasting and photography studios to lighting equipment and design software. They also ...

In a loving tribute to one of its most tenured and impactful members, creative agency Fallon has changed its name to Runkel ...

OAK Interactive earns three Google Ads certifications, strengthening AI-driven search, display, and performance ...

Over the past several years, the rebranding of many ad agencies has left us awash in “positioning” firms. More and more shops began recasting themselves as “purpose-driven” or “socially conscious” or ...

New co-presidents will oversee day-to-day operations at CVR, an agency that works with Cummins, Allison Transmissions and ...

Outdoors brand Yeti dropped its new holiday commercial, and it has a lot of what you’d expect from a seasonal spot. “Bad Idea” outlines all the reasons you probably shouldn’t get a Yeti for someone ...

Kristen Cavallo is returning as the CEO of prominent Richmond-based ad agency The Martin Agency in April, the firm announced Thursday. Cavallo was formerly CEO of Martin, which counts Geico and UPS ...

The shift toward AI is not just about producing ads faster, it’s about giving creative capability to everyone, writes ...