Lionel Messi is winning both on and off the soccer pitch these days. The 38-year-old is fresh off bringing Inter Miami their ...

GOAL brings you a closer look at the new F50 TUNIT Messi by adidas, marking the return of one of the most iconic boots in ...

Classic, modern, and dripping in legacy, the adidas F50 TUNiT makes its triumphant return, and it does so in a look that ...

Adidas continues to sign some of the most lucrative deals with athletes, including legends from both basketball and soccer.

UEFA Champions League 25th anniversary official match ball to mark a quarter century of partnership with Europe's premier ...

Jude Bellingham and Aitana Bonmati are locking horns with Lamine Yamal, Lionel Messi and Trinity Rodman as adidas launches ...

The "decasualization" of fashion over two decades is finally winding down, and BofA says Adidas stock is at risk.

Argentina 2006. Chile 1994. Colombia 1990. Mexico 1986. All four equally as iconic. The Three Stripes are celebrating these ...

Darren Fletcher, who has worked with JJ Gabriel at U18 level with Manchester United, has explained why the 15-year-old ...

One European club became the first to ever top three million shirt sales worldwide in 2025. Europe dominates the list, but ...

UEFA Champions League. The limited-edition starball will feature during the 2025–26 season, blending classic design with ...

David Beckham’s $25 million gamble on Major League Soccer turned out to be one of the smartest moves in sports history. When he joined the LA Galaxy in 2007, he negotiated a unique contract clause ...