The number of paid subscribers across YouTube premium as well as Google One, Alphabet’s storage business, have hit 340 ...

YouTube recently reported a surge in Premium subscribers, which appears to stem from its intense war against ad blockers.

Alphabet announced its latest quarterly financial results this week – including the latest update on YouTube's advertising business.

Alphabet reached a total of 350 million paid subscribers across its services in Q1, up by 25 million from Q4 2025.

YouTube is joining the ranks of other subscription streaming services: The Google-owned video giant is hiking prices in the U.S. for its YouTube Premium ad-free plans and YouTube Music. The YouTube ...

On subscribers, Witz said “performance in the quarter was strong” and highlighted “self-pay net additions to negative 111,000… Churn remained a standout, improving to 1.5% despite our February price ...

Google and YouTube sell billions in advertising every month. But now they’re partnering with SiriusXM to handle a specific ...

The core plan is rising by $2 per month, with Premium Lite and Music plans rising by $1 per month.

April 22 (Reuters) - SiriusXM has struck a deal with Alphabet's YouTube to become its exclusive audio advertising sales ...

The YouTube Premium individual plan is increasing from $13.99 to $15.99 per month, while the family plan is increasing from $22.99 to $26.99 per month.

Alphabet reported a record 350 million paid subscriptions in Q1 2026, driven by YouTube Premium, YouTube Music, and Google One, marking a shift from ad-heavy revenue toward a hybrid model. YouTube ...

The 4 streaming services I swear by - and my bill is just $40 a month ...