The jump in revenue, led by AI tools like Creative Agent and Rufus, helped to push Amazon's ad revenue to $17.2 billion in Q1 2025.

Amazon Ads has announced an agentic AI tool that enables advertisers to create campaign ads in Creative Studio. Jay Richman, vice president of creative products and technology at Amazon Ads, explains ...

The shift toward AI is not just about producing ads faster, it’s about giving creative capability to everyone, writes ...

Google and Amazon compete for people’s time and wallets, and for advertisers’ budgets. And on Wednesday, they both kicked off their marketing industry conferences and announced a round of big ad tech ...

Amazon is expanding its suite of generative artificial intelligence products targeted at marketers with a new conversational assistant, according to an announcement shared with sister publication ...

When Mark Zuckerberg recently described a future where advertisers would need "no creative, no targeting demographic, no measurement," it signaled an unapologetic shift toward fully autonomous ...

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this week. The event can be boiled down to one word: simplicity. Some version of ...

Jay Richman, Amazon Ads VP of product and technology, unveils agentic AI tools for Amazon’s Creative Studio at the company’s Accelerate Conference in downtown Seattle on Wednesday, Sept. 17, 2025.

LAS VEGAS--(BUSINESS WIRE)--Today at Adobe Summit – the flagship digital experience conference – Adobe (Nasdaq: ADBE) announced a strategic collaboration with Amazon Web Services (AWS) to build new ...

SAN DIEGO, CA / ACCESS Newswire / March 28, 2026 / Amazon Growth Lab, an Amazon advertising agency focused on marketplace performance, today announced the launch of Creative Cascade, a new ...

Amazon’s surging retail media revenues and rising ad costs in 2026 are forcing brands to rethink PPC strategies. With US CPCs up 14% and competition for top placements intensifying, advertisers are ...