AI can verify claims, but it won’t choose the conclusions that benefit your business. Learn how framing turns proof into ...

Maesa today announced the sale of Anomaly, the clean, vegan, high-performance haircare brand founded with Priyanka Chopra ...

The project is reflective of a broader pattern in client demand that Digital Silk has observed, where brands increasingly seek strategic clarity and practical brand systems before committing to larger ...

It's easy to just go through the motions of a brand-positioning project and come out with an average, nondistinctive outcome everyone can feel good about. But why settle for less than great? I've had ...

A Black teenager who wanted to become a New Mexico Livestock Board brand inspector instead faces the prospect of becoming a poster child for a state law prohibiting discrimination based on hair ...

Big investment rounds, high valuations, and cheap customer acquisition is a thing of the past now that beauty’s boom years are over. But there are still ways to win.

As consumers increasingly move toward preventative health, biohacking, and longevity-focused wellness, skincare is evolving alongside it. JiYu represents a shift in how beauty brands are built, ...

Coachella has proved a key cultural moment for brands to showcase their relevance and ability to deliver memorable ...

Teledyne Technologies Incorporated (NYSE:TDY) ("Teledyne") today announced the unification of ChartWorld and Raymarine Commercial under a single commercial navigation brand, Raymarine Commercial. As ...

The L’Oréal-owned dermatological brand is betting on the men’s category and supplements to help reach €1 billion in annual ...

Hot off the press: the launch of Arih: a new brand inspired by Korean megastars BTS, with a postbiotic energy drink and ...