IShowSpeed launches Sour Cream & Cheddar Ruffles Doritos, settles the Cincinnati chili battle and co-signs eating snails ...

From clever humor to emotional storytelling, this year’s Super Bowl ads captured attention worldwide, turning brands into unforgettable moments on and off screen.

Chief Consumer and Marketing Officer Jane Wakely explains how efforts by Lay’s, Pepsi Zero Sugar and Poppi extend beyond the ...

Add Yahoo as a preferred source to see more of our stories on Google. When you buy through links on our articles, Future and its syndication partners may earn a commission. On Sunday, Feb. 8, 2026, ...

The CPG giant teamed with Madison Beer, iShowSpeed and Dude Perfect on products meant to shrink the distance between creators ...

Every February, people from all over the world tune in to watch the NFL season’s grand finale — the Super Bowl. Living in Seattle, this was certainly a more important game than those of previous years ...

Prediction markets, like Kalshi and Polymarket, are another growth category the NFL isn’t yet open to, and that’s intriguing ...

Update: The Super Bowl LX (2026) markets have settled. The following guide analyzes the performance of the prediction markets during the 2026 cycle and outlines the strategy for trading ad contracts ...

At some point on Sunday, dopey characters, hopelessly addicted to Doritos, will let others down by crunching their way to everyone’s demise.

The Sun-Times has been checking the prices of 35 common grocery items at four Chicago stores for the last year, and most items haven't become cheaper.

The Super Bowl is known for having the best commercials, but this year, AI has taken over the production of ads, stripping human touch ...