Balancing Heart, Mind, and Spirit for Success by wellness and mind-body publicist Jeanna Valenti on April 30, 2026, in paperback and e-book, with global distribution through Simon & Schuster. Drawing ...

4 in 5 small business owners say their marketing is barely working. Enji’s State of Small Business 2025 report surveys 245 SMB owners on what separates the 20% who feel theirs is effective from the ...

Emotion is a multiplier of effectiveness Over-optimisation has diluted impact Emotion drives memory, pricing power, and ...

Setting a new benchmark for marketing effectiveness, the "Women’s Shave" campaign defies category norms to claim the industry ...

Omnicom Media’s “negative reach” thesis signals a shift—where overexposure erodes impact, raising questions around content ...

FirstBank has confirmed the appointment of Olayinka Ijabiyi as substantive Group Head, Marketing and Corporate Communications, effective immediately.The bank said the move strengthens corporate ...

Global effectiveness expert Andrew Tindall has joined the program for Mumbrella360.The UK-based Tindall, one of the world’s ...

Sale complete, effective April 30, 2026, for $215 million in cash Employees and clients of Spire Marketing will transition to the new Boardwalk business unit, Boardwalk ...

Transdev U.S. and Voith have made new appointments to their respective leadership teams. Transdev names vice president of ...

India’s online gaming landscape will see a significant change from May 1, as the central government brings into force the new ...

ActiveProspect, the leading platform helping B2C marketers identify and engage directly with their ideal customers, today announced the rebranding and strategic realignment of its recently acquired ...

Enterprise marketing teams need to rethink their processes and desired outcomes if they want to ensure that AI technology ...