As part of the new WNBA media rights deal running through 2036, NBC will broadcast more than 50 WNBA regular-season and first-round playoff games each season across Peacock, NBC, and USA throughout ...

Neither campaign is trying very hard to explain what makes its AI meaningfully different. There may well be some brilliant, ...

As part of the new WNBA media rights deal running through 2036, NBC will broadcast more than 50 WNBA regular-season and first ...

The UK’s number 1 salad brand, Florette, is targeting incremental category growth with a vibrant brand redesign across the ...

The summer of the World Cup is here, and along with it, Coors Light’s new marketing effort starring popular soccer announcer ...

If someone told you there’s a building on Long Island that looks like a duck ate a growth hormone and decided to become real ...

Columbia Sportswear CEO Tim Boyle highlights his company's unconventional marketing strategy that helped spark a turnaround.

KitKat’s success proves we have moved beyond the era of one-way communication and into the era of “navigating moments”.

Google and Meta are enjoying a digital ad boom, as artificial intelligence automates marketing and drives record sales.

A recent survey found that only 12% of consumers purchase after one ad or post, shifting how brands approach influencer ...

In a media market where audiences are scattered across platforms, Publicis Groupe has done what few in the industry have ...

Kraft Heinz North America CMO Todd Kaplan lifted the lid on why he's ditching simple "logo slaps" for content designed to be ...