Most smart packaging is a gimmick. KitKat just turned its 70-year-old "Have a Break" slogan into a Faraday cage that ...

KitKat’s success proves we have moved beyond the era of one-way communication and into the era of “navigating moments”.

To encourage breaks that focus on carbs instead of doomscrolling and texting, KitKat in Panama created a limited edition ...

After a KitKat truck was stolen just before Easter, the agency behind the ensuing ‘KitKat heist’ shared how it owned the narrative.

KitKat’s newest invention isn’t a chunky bar, or an F1 car-shaped chocolate, or even a branded ice cream. It’s a KitKat ...

NBA on Prime: KAT 🤝 King of the North Towns was so hyped meeting Kit Harington postgame at the Garden 🐺 ...

In a world replete with fresh horrors that cross our vision every day, news about the mass theft of candy, sex toys, and olive oil feels—dare we say it?—fun by comparison. At the same time, wackier ...

KitKat India has partnered with One Piece to launch a collaborative campaign aimed at tapping into the country’s growing anime fandom. The initiative brings popular characters from the series onto ...

If you’ve done a double take in a convenience store lately, you’re not alone. Across Toronto, shoppers have started spotting something… off. The familiar red wrapper is still there, but the logo reads ...

You must be living under a rock if you haven't heard about the infamous KitKat heist. Back in March, Nestle confirmed that nearly 12 tonnes (over 400,000 bars) of KitKat chocolates were stolen shortly ...

Talk about a break-in gone wrong. After a brazen chocolate caper saw hundreds of thousands of Kit Kat bars vanish in Europe, the candy giant is beefing up security — and not just a little. Think less ...

Add Yahoo as a preferred source to see more of our stories on Google. Talk about a break-in gone wrong. After a brazen chocolate caper saw hundreds of thousands of Kit Kat bars vanish in Europe, the ...