In 2006, Adidas created one of the best commercials in history, on the eve of the World Cup in Germany. What made it magical was the participation of great football stars.In that ad, in fact, players ...

Super Bowl ads are as big a part of the annual tradition as buffalo wings, with brands shelling out enormous sums – over $10 million in 2026 – to secure commercial space during the big game. Since ...

The cost of Super Bowl commercials continues to rise. Here's a look at how much a 30-second ad is this year.

Natassia Paloma may be reached at npaloma@gannett.com, @NatassiaPaloma on Twitter, natassia_paloma on Instagram, and Natassia Paloma Thompson on Facebook.

Add Yahoo as a preferred source to see more of our stories on Google. The Seattle Seahawks took home the Super Bowl trophy this year, but not everyone tuned in to watch the game. Some watched the ...

Commercial breaks often give TV viewers time for a trip to the bathroom — but never quite like this. In a 30-second ad that aired during NBC’s telecast of Super Bowl LX, Liquid I.V., a maker of ...

One needn't know the difference between a touchdown and a turnover to enjoy the Super Bowl. For many viewers — and we suspect plenty of TVLine readers — it's all about the ads. Each year, advertisers ...

Super Bowl LX between the New England Patriots and Seattle Seahawks boasts star power on the field, in the stands -- and in the commercials. While some fans come for the gridiron action, others tune ...

Super Bowl LX may have been full of some tense moments, but brands such as Uber Eats, Dunkin' Donuts, Pringles and more made sure to bring some levity Stephanie Sengwe is a pop culture enthusiast with ...

The Super Bowl broadcast goes well beyond the game itself. From the enhanced production and scripting to the halftime show featuring a prominent artist, to the presentation of the Lombardi Trophy, the ...

Is it jarring to see Stone in a Super Bowl ad instead of a moody and provocative Yorgos Lanthimos film? Kind of, but it’s also extremely fun, especially thanks to the Lanthimos-directed spot’s ...

From the good to the Bad Bunny to the cringe, Super Bowl LX had it all. And while the Seattle Seahawks trounced the New England Patriots, the real ones know that it doesn’t matter who wins or loses on ...