Kenneth Roman, the former chairman and chief executive of Ogilvy & Mather and a defining figure of Madison Avenue’s golden ...

Ogilvy India and Mother Dairy, India’s leading milk and milk products brand, have launched a new spot positioning the brands ...

The "Game of Thrones" star can wax just as poetically about networks and technology as he does dragons and Westerosi politics. Ogilvy CEO On How Restructuring One Of The World’s Largest Ad Agencies Is ...

As the media landscape becomes more fragmented and competition for audience attention intensifies, how PR effectiveness is ...

Project explores advertising's Madison Avenue legacy through AI-driven storytelling and conceptual creative exploration. HO ...

Jen Peace is the managing director of creative agency Momentum and brings a sharp, modern view on how brands need to show up ...

Filling a theme park in the middle of a war is far from child’s play. However, over the past two months one operator in the ...

Ganapathy Viswanathan, Independent Communication Consultant & Author, writes how PR has evolved from a peripheral function to ...

MUMBAI: After a successful run of the elephant campaign, IDBI Bank and Ogilvy have decided to refresh the communication.

Happy Meals are a signature feature of McDonald's, but there was an early competitor with a similar offering not long before.

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Fairlady, Home and Ideas, all magazines in the Media24 stable, recently jettisoned their brands’ online presence and instead ...