Amazon.com and Alexa are finally talking to each other. The tech giant on Wednesday announced Alexa for Shopping, a new capability that connects its Rufus e-commerce chatbot with its Alexa+ assistant, ...

Alexa Replaces Rufus as Amazon's AI Shopping Assistant ...

Amazon is axing its Rufus chatbot and making its Alexa assistant the centerpiece of its artificial intelligence shopping strategy. The company introduced Alexa for Shopping, an e-commerce bot that can ...

After two short years, Rufus, Amazon’s “generative AI-powered conversational shopping experience,” has been sent to a server farm upstate. It will be remembered, almost, for appearing in the corner of ...

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Amazon is dropping the "Rufus" branding in favor of a new AI assistant called “Alexa for Shopping" that combines the LLM-powered Alexa+ with Rufus' product expertise. Like Rufus, Alexa for Shopping is ...