CMOs to Watch, presented by Zenith, spotlights the visionaries leading the charge. This series delves into the strategies and ...

For Labor to describe critical marketing campaigns that drive visitation to Tasmania as “puff and promotion” is a blatant display of his disregard for homegrown jobs. Labor has not changed, and still ...

What makes this type of travel memorable isn’t so much about what you see or do, but the exhilaration, delight, awe, thrill, ...

An unseasonably cold air mass will hit southeastern Australia this weekend, causing summer snow to settle in parts of ...

Tourism Tasmania has retained BMF Australia as its lead creative agency following a tender process. Tourism Tasmania said the appointment builds on an already successful partnership and will see ...

When you think of Australia’s iconic beaches, the brisk temperatures in Tasmania might not be the first place that comes to ...

Labor and Dean Winter have no credibility when it comes to tourism, hospitality, and small business in Tasmania. Labor has made it abundantly clear that they are no friend of these key industries, ...

Tasmania celebrated a milestone, welcoming its 1.5 millionth passenger since its self-described modern cruise era began in ...

Little penguins are at the heart of calls by academics to assist the state’s tourism industry in adapting to changes caused by a warming climate. Find out why. In a Talking Point article in today’s ...

Bushfire Smoke Alert - Southern Tasmania - Avoid smokeThis is a Smoke Alert message for Southern Tasmania – Avoid smoke.There are multiple bushfires on the West Coast.There is no threat to Southern ...

A state-of-the-art catamaran reveals a stretch of Tasmania’s rugged southern coastline that few visitors get to see.

The best time to visit Tasmania is between December and February, Australia's summer season. Though crowds are at their thickest and room rates at their highest, these months offer the most ...