Waterproof makeup is formulated using film-forming agents that bind pigment to the skin more aggressively than traditional cosmetics. These products often rely on silicones, waxes, polymers, and ...

If you're in tune with the CBD oil trend then you know that Milk Makeup was one of the first beauty brands to use the ingredient in their makeup products. In April 2018, we saw Milk Makeup drop their ...

Whether on the silver screen, scrolling through Instagram or on the pages of a magazine, you can find footage of celebrities anywhere and everywhere crying tears of joy, diving into the ocean during ...

For your makeup to last as long as possible, prep your skin with this mattifying skin toner from Mehron Makeup. It creates a moisture barrier between your skin and makeup, block shine, and prevent ...

Kate Hudson recently revealed her go-to drugstore mascara. The 43-year-old actress shared that she will “forever love” the Maybelline Great Lash Waterproof Mascara, which she says is “such a good ...

Dry, flaky, or runny mascara can be frustrating. Since it’s virtually impossible to escape humidity, wet weather, and sometimes tears, switching to waterproof mascara is your best option for stay-put ...