Adidas, London Marathon
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Kenya’s Sabastian Sawe became the first person to complete a marathon in under two hours during an official race Sunday at the London Marathon, crossing the finish line in 1 hour, 59 minutes and 30 seconds.
In the high-stakes battle for running dominance, the three stripes just got a big boost.
Sabastian Sawe ran the first sub-two-hour marathon in history. Here's the shoe he wore to do it—and when you can order it.
The London Marathon is a win for Adidas' performance sector. "Humanity just got faster," Adidas wrote in an ad on Sunday for its Adizero Pro Evo 3.
Record breaker Sabastian Sawe will be laughing all the way to the bank as he created marathon history in his new $850 super shoes.
London Marathon 2026 saw records broken, but one pair of shoes stood up among the pairs worn by the elites this year: the Adidas Adizero Adios Pro Evo 3.
The 46th TCS London Marathon is underway - here is how to use the event tracker to keep up to date with family and friends running the race.
Watch our finish-line camera at top of page to spot your friends and family Kenya's Sabastian Sawe becomes first to break two-hour mark in race conditions Second-placed Yomif Kejelcha also breaks mark Ethiopia's Tigst Assefa sets women's only record for second successive year Marcel Hug wins eighth men's wheelchair title and sixth in a row,