Initiative has renewed its media mandate for Uni-President China Holdings in mainland China, extending a partnership that has ...

We decode signals, track behaviours, and increasingly rely on data and AI to tell us what culture is doing next. All of this ...

Monthly global and APAC research reports on M&A, new business and client spending ✓ Quarterly global forecasting reports ✓ ...

Google is sunsetting several legacy Search tools in favour of AI Max, which is moving out of Beta. Beginning in September, ...

Publicis’ Rish Gopal has spent eight years in Japan watching brands get culture wrong. He says the problem isn’t data but a lack of patience, and that the long game is the only one that works.

After serving as IBM’s creative agency of record since 1994, Ogilvy opted not to participate in the tech brand’s RFP that kicked off in March. WPP Media had previously opted out of IBM’s media RFP in ...