Discount retailer BIG W, skincare brand Nivea and eyewear chain Specsavers recorded the biggest gains in ad awareness among ...
Lenovo is no stranger to sports partnerships. As the official tech partner of the, FIFA Women’s World Cup in 2027 and Formula ...
Campaign and Marketing Week will co-host sessions at Cannes Lions 2026 as part of parent company Haymarket’s week of activities at the global advertising festival. by Staff Reporters | 04/22/2026 ...
The Cannes Lions International Festival of Creativity has unveiled its programme for this year, with six streams across ...
Campaign compiles a new 'Move and win roundup' as each week progresses. This edition will cover April 20 through April 24, 2026. Catch up on past people moves and business wins. Omnicom Advertising ...
When a brand posts organically, the platform rewards content that captures attention with more distribution and penalises content that doesn't gain traction, Krzastek observes. Validated creative then ...
Sunsilk Vietnam has build a fictional universe to give its long-running tagline a refresh. Lê Hoàng has directed the hero film which follows Phùng as she navigates a surreal world where chess pieces ...
Cindy Rose, chief executive of WPP, has brought in psychologist Dr Michael Gervais in a bid to improve the network’s culture ...
Omnicom doubled its cost-synergy target overnight and its share price jumped 13%. WPP has already cut 7,000 roles. Ian Whittaker writes on the financial logic that is quietly tearing the agency ...
Three networks are pitching for Adidas’s global media account: Publicis, Omnicom and WPP. WPP’s EssenceMediacom is the ...
Created in partnership with brand experience specialists Monigle, the report asked various chief marketing officers around ...
Omnicom Media agency Initiative has renewed its media mandate for Uni-President China Holdings in mainland China, extending a ...
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