Amazon sellers boycott ads in policy change revolt: 'We're running out of f---ing margin'

Hundreds of large Amazon sellers are boycotting the online retailer's advertising platform on Wednesday to protest the policy changes.
Nasdaq

Clear Ads Publishes Implementation Guide as Amazon Opens Ad Platform to AI Agents

Advertising agency releases step-by-step guide following Amazon's MCP Server open beta launch, enabling sellers to manage campaigns through natural language Amazon announced the open beta of its Ads ...
adexchanger

Amazon Ads Introduces Agentic Functions To Its Generative AI Creative Studio

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...
adexchanger

Amazon Ads Is All In On Simplicity

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this week. The event can be boiled down to one word: simplicity. Some version of ...
MM&M

Amazon brands dominate consumers’ preferred ad platforms, finds Kantar

Amazon brands appear in three of consumers’ top five preferred ad platforms, according to Kantar’s annual Media Reactions report 2025. Amazon takes first place, with Twitch in fourth and Prime Video ...
Business Wire

NIQ and Amazon Marketing Cloud (AMC) Collaborate to Measure Reach and Impact of Cross-Platform Ad Campaigns in Italy

CHICAGO--(BUSINESS WIRE)--NIQ and Amazon Marketing Cloud (AMC) have announced a new collaboration to study the effectiveness of cross-platform advertising across linear TV and Amazon Ads inventory in ...
MediaPost

Amazon Brings Location-Based Interactive Ads To Prime Video

Amazon has introduced location-based interactive video advertising to Prime Video, giving advertisers the ability to reach consumers in local and rural areas across the United States. Local ...