The best advertisements don’t just sell products — they are creative and make us think about the brand long after we’ve seen it. These campaigns employ a variety of tools to hook us, such as clever ...
Amtrak has taken things to the next level with its newest NextGen Acela ad.
(CNN) — In the year 2000, HBO advertised Ellen DeGeneres’ latest comedy special with a Botticelli reference. Perched inside a clam shell and surrounded by figures from the original painting, DeGeneres ...
The Super Bowl LX ad blitz was a big budget highwire act—from Anthropic’s shot at OpenAI to Lady Gaga’s homage to Mr. Rogers and Dunkin’s nostalgia-fueled celeb fest. Autodesk CMO Dara Treseder breaks ...
Millions tuned in to Super Bowl LX, where the Seattle Seahawks beat the New England Patriots 29-13 at Levi’s Stadium in Santa Clara, Calif., but those eyeballs didn’t just consume football.
The best advertisements don’t just sell products — they are creative and make us think about the brand long after we’ve seen it. These campaigns employ a variety of tools to hook us, such as clever ...