SEC programs are embracing uniform advertising as a new revenue stream. How colleges are navigating sponsorship patches and the business of gameday.
Major College Football Program Becomes First to Reveal Sponsorship Jersey Patches ...
The NCAA will allow schools to add commercial logos from sponsorships on uniforms, equipment and apparel beginning Aug. 1. The Division I Cabinet approved the measure on Friday, which will allow ...
Beginning on Aug. 1, 2026, teams can begin displaying up to two logo patches on their uniforms. Andy Lyons / Getty Images The NCAA Division I Cabinet on Friday approved a proposal to allow teams to ...