Marathons have ballooned into an almost year-round opportunity for brands. Here’s how they’re capturing running share in 2026 ...

Even a 2% improvement in running economy — the metabolic, cardiorespiratory and biomechanical efficiency of a runner — can ...

It’s a goal that Nike has chased for years and reportedly spent millions of dollars to achieve in 2017. And yet: Sawe and ...

Adidas beat Nike in the "footrace" to develop the shoes worn by the first person to break the 2-hour barrier, accomplished by ...

The Trump administration is eager to start executing people' at a time capital punishment is not a growth industry, writes ...

Nike’s Boston Marathon window ad sparked backlash and competitor gains, underscoring why brands need true disability cultural ...

Babcock said his decision came after “thoughtful reflection regarding my work-life balance, my desire to focus on family, my ...

Davon Maloney, Treddy Faison and Stetson Merritt elevate their Division I prospects with Albany City Rocks on Nike’s EYBL ...

Nike has removed a controversial billboard in Boston after a message appearing to mock walkers sparked a wave of criticism ...

What does it take for a marathon runner to ditch their trusted shoes on race weekend? For Nike, the answer was just four ...

A runner staggers, falls, staggers, and falls again. Another runner stops to help him. Then a second runner helps lift him.

Global sports brand Nike faced backlash and apologized after putting up an advertisement ahead of the Boston Marathon, ...