Srinivas argued that Google’s reliance on advertising revenue is fundamentally at odds with the future of AI-driven web ...

As large language models increasingly intermediate consumer-brand interactions, here’s what marketers need to do.

Advertising first. Perplexity.ai is introducing ads to its results — the first advertising deployment ... the AI advertising strategy may contradict efforts to accelerate adoption rates among ...

In a recent move, Paytm announced a partnership with Perplexity AI to bring AI-powered search to its app. The integration is ...

Perplexity AI is looking to take its Comet browser to the next level by embedding it directly into smartphones.

The AI-native browsers aim to streamline workflows and redefine web interaction, posing a serious threat to Google’s ...

The coming months will be a critical period in shaping the future of the web. The third browser war has begun, and its ...

Two major artificial intelligence (AI) companies are reportedly launching web browsers to rival Google Search’s dominance. Perplexity AI announced Wednesday that it launched Comet, an independent ...

Perplexity, an NVIDIA-backed AI search startup, is in discussions with major smartphone makers (or OEMs) to pre-install its ...

EMARKETER now projects U.S. advertisers will pour over $25 billion—about 14% of all search budgets—into AI-powered search results by 2029. That leap from just $1.04 billion this year isn’t ...