In a special case study report, Best Practices shows the successes and failures of one powerful offline brand as it builds its online experience Successful e-commerce sites know that the brand is not ...

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PC World’s Michael S. Lasky tries to get a grip on what exactly it is that differentiates The Sharper Image, the online and retail gadget store, from Brookstone, the, uh, online and retail gadget ...

Long gone are the days when back to school shopping meant finding the most stylish pair of jeans or the neatest backpack. Today’s crop of tween, teen and college age students represents America’s most ...